Main features: One-click control over Google Ads keyword match types (Exact, Phrase, Broad), bulk updating of match types for multiple keywords, compatibility with all Google Ads interfaces. Key characteristics: Free Chrome extension with no account setup required; intuitive operation; saves hours monthly on manual tasks; reduces errors from manual symbol input; improves campaign performance. Target users: PPC professionals, digital marketers, advertising agencies. Core advantages: Automates match type selection for efficiency; minimizes human error; optimizes ad spend through precise targeting. Typical use cases: Instantly set match types when adding keywords in Google Ads, eliminating manual symbol input. Pricing: Completely free.
